Under the theme “Health Begins with one Step” the Ministry of Health (MOH) launched today Tuesday at the Supreme Council for Planning the National Campaign to Promote Physical Activity.

The launching ceremony was held under the patronage of H.E. Dr. Alin bin Talib al-Hinai, MOH Undersecretary for Planning Affairs and Chairman of the Higher National Committee of Non-Communicable Diseases Control in the presence of number of undersecretaries.

The campaign, which will continue for a year, aimed at educating the community to the importance of physical activity. In addition, raising the awareness on the available facilities of practicing the physical activity, as well as encouraging the community members to involve in the sports programs.

The campaign targets all community members both males & females where various mass media, as well as the social media will be utilized to send clear and impressive messages. In addition, promotional and educational materials, as well as number of activities and events will be applied in schools, malls, health institutions, parks…etc.

This campaign came as part of the Sultanate’s efforts represented by the Ministry of Health to shed the light on the health burden caused by non-communicable diseases.

At the end of the ceremony, the chief guest launched officially the campaign, as well as honored the volunteers and sponsors from various public and private sectors.